广东11选5

品牌最大的挑战是文化

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  • 品牌最大的挑战是文化

  • 发布时间:2017-1-19    文:

  • 广东11选5HTCCHENGLIYU1997NIAN,GENYIBANQIYEBUTONGDESHI,WOMENBUSHIXIANXIANGHAOYAOZUOSHENME,ERSHICHENGLIYIHOUCAILAIXIANGYAOZUOSHENME。DANGSHIXINXIANG,TAIWANYOUNEIMEDUOCHANYEBIE,RUGUOZUOZUIREMENDE,ZAICHENGLIYIJIAGENNEIXIECHENGGONGQIYEYIYANGDE,YIYIYOUDUODA?WOMENXIWANGNENGZHAOYIGEDUIWEILAIYOUCHONGJI,HUOJUYOUYINGXIANGLIDEFANGXIANG,BUYAOZUOXIANCHENGDEDONGXI,ERQIESHIBIERENNANYICHAOXIDE,SUOYIJUEDINGWANGZHINENGSHOUCHIZHUANGZHIDEFANGXIANGQIANJIN。QISHIWOMENYOUGEYUANJING,XIWANGNENGTOUGUOZHENGHE,NENGDUISHIYONGZHEDESHENGHUO、GONGZUOCHANSHENGHENDADEYINGXIANG,DUIRENLEIDEXINGWEIZUOZHONGDAGAIBIAN。

    YAORANGZHEIGEYUANJINGCHENGZHEN,ZAISHIJIZHIXINGSHI,WOMENYOULIANGGECELVE:YISHIYIDINGYAOCHUANGXIN,WEIYOUCHUANGXINCAINENGJIANLIDUTEDEQUGE,CAINENGCHUANGZAOJIAZHI;ERSHIYIDINGYAOYOULINGXIANJISHU,XUDUOSHIBAIANLIDOUSHIYOUBUCUODEYUANJING,YEYOUCHUANGXIN,DANJISHUWUFAGENSHANG,SHIZAIHENKEXI。YAOCHENGGONG,ZHEILIANGGECELVEQUEYIBUKE。

    广东11选5WOMENZAI2002NIANTUICHUDIYIZHIZHINENGSHOUJI,ZHIJINYIJINGTUICHULECHAOGUO50KUAN,YEYUQUANQIUDIANXINGONGSIDOUYOUHEZUO。DUIWOMENLAISHUO,ZHINENGSHOUJIBUZHISHINALAIJIANGDIANHUA,ERSHIJIANGWANGLUOKEJIFAYANGGUANGDA,JIASHANGYIDONGDEGAINIAN,SHIGAIBIANGOUTONGFANGSHIDEZHONGYAOGONGJU。HTCCONGGPRSKAISHI,DAO3G、4G,YIZHIDOUZAIJISHUSHANGLINGXIAN,LINGXIANTUICHUCHANPINQISHIMANZHONGYAODE,YINWEILINGXIAN,WOMENDEDAODEJIHUIBIJIAODUO,ZHEISHIYIZHONGXUEXILILIANDEBAOGUIFANGSHI。RUGUONINENGZHANZAIQIANDUANDEWEIZHI,JISHINIHAIMEINEIMEWANZHENGCHENGSHU,DANBIERENHUIJINIJIHUIQUZUO,ZAIZHEIGEGUOCHENGZHONGNIJIUKEYIXUEDAOHENDUO,ZHEIXIEBAOGUIJIHUIKENENGSHINIYONGQIANXIANGYAOMAIYEMAIBUDAODE。

    TIAOZHANSHIJIEDINGJIANPINPAI

    SINIANQIAN,WOMENZUOLEYIGEZHONGDAJUEDING,JIUSHIYAOFAZHANHTCDEPINPAI。BAOKUOWOMENDETOUZIRENYUYUANGONG,HENDUORENBUTAILEJIEWEISHENMEWOMENYAOQUZUOPINPAI,YINWEIWOMENKANDAOYIXIEQUSHI,RENWEIBUQUZUODEHUAHOUGUOYANZHONG。DIYI,ZHINENGSHOUJIKENENGSHIWEILAIFEICHANGZHONGYAODEYANFAFANGXIANG,WOMENBIXUBAWOWEILAICHENGZHANGJIHUI。DIER,WOMENSHIYIJIACHUANGXINDEGONGSI,RUGUOMEIYOUZIJIDEPINPAI,HENNANBACHUANGXINDEJIAZHIFAHUIDAOZUIDA,ERQIENIYAOYOUFANGFA、YOUNENGLIBACHUANGXINDELINIANGENSHICHANG、XIAOFEIZHEGOUTONG,RUGUOMEIYOUPINPAIJIUHENNANZUODAO。

    NEISHIHOUWOMENQISHIYIJINGZUODEHENBUCUO,GENDIANXINGONGSIHUOSHIPalm、HPDENGKEHUDEHEZUOYEHENYUKUAI,KESHIWOGANJUEYIJINGDAOLELINJIEDIAN,KEHUYUHEZUOHUOBANBUHUIBANGWOMENXUANYANGWOMENDEJIAZHIHUOCHUANGXIN,WOMENJIUHENNANBACHUANGXINDENENGLIANGFANGDA,RANGXIAOFEIZHEZHIDAO,GENGMEIYOUBANFALEIJICHUJIAZHI。SUOYIYIRANJUERANJUEDINGYAOFAZHANPINPAI,YEMIANYIHOUJIUMEIYOUJIHUILE。

    广东11选5JUEXINJINGYINGPINPAI,RANGHTCDECHANPINDEYIHUODEXIAOFEIZHEDEXINREN,BINGQIEZHANZAISHIJIEJIDEJIAODU,HUOXIXIAOFEIZHEYUSHICHANGDEXUQIU,ZHONGERNENGZAIQUANQIUSHICHANGSHANGFAGUANGFARE。

    GUANLIDASHIBIDE·DULAKE(PeterF.Drucker)SHUOGUO:“QIYEZHIYOULIANGZHONGJIBENGONGNENG:YINGXIAOHECHUANGXIN。”(Inanenterprise,onlytwothingsareimportant:marketingandinnovation.Therestaredetails.)HUIGUOTOULAIKANWOMENZIJI,CHUANGXINWOMENYOUYIXIE,DANWOFAXIANWOMENDEYINGXIAOFEICHANGRUO。HENDUORENDUIYINGXIAOSIDONGFEIDONG,ZONGYIWEIZHISHIZUOCHANPIN,GENGUANGGAOGONGSIGOUTONGJIUHAO,QISHIYINGXIAOSHIYIGEHENWANZHENGDEGUANNIAN,YAOXIANZHAOYIGENIDUTEDEDINGWEI,ZAIZHEIGEDINGWEIXIA,GENJUNIZIJIDENENGLI、ZHANGCHUZUOCHUYIXIEDONGXI,ZAIMANMANTUIGUANGERDEDAOHUIKUIBUDUANGAIJINDEYIGEGUOCHENG。DANGSHIWOFAXIANWOMENGONGSIZAIZHEIFANGMIANZUODEFEICHANGSHAO,YINWEIYINGXIAOBIXUXIANYOUDINGWEIHOU,ZAIZUOGOUTONGYUTUIGUANG,MEIYOUPINPAIZENXING?

    广东11选5YAOZUODAOSHIJIEDINGJIANDEPINPAI,QISHIFEICHANGNAN,ZHISHAODOUYAOHUASHANGER、SANSHINIANDESHIJIAN。ZUOPINPAIDEHAOCHUBAOKUO:KEYIKONGZHIZIJIDECELVEYUMINGYUN、YINGDEXIAOFEIZHEDEXIN、LEIJIJIAZHI,DANTIAOZHANJIUZAIYUNIYOUMEIYOUNENGLILAIYIJUESHENGFU。PINPAIZUIDADETIAOZHAN,DIYIGESHIWENHUA,ZUOPINPAIJIUBIAOSHIWOMENYAODAOQUANSHIJIEGEDIFANGQUJINGYING。DIER,DANGWOMENXIANGZUOSHIJIEDINGJIANDEPINPAI,ZHEIJIUYIWEIZHEWOMENYAOQUGENQITASHIJIEDINGJIANDEPINPAIJINGZHENG,BAOKUONokia、Sony、Apple、SANXING,ZHEIXIEGONGSIDOUHENQIANGDA。DISAN,YAOQUHENGLIANGNIZIJIDECHUANGXINQIANGDUGOUBUGOU,NISHIBUSHIYOUYUANYUANBUJUEDECHUANGXINNENGLI。CHUANGXINQISHISHIYIZHONGWENHUA、YIZHONGGUOCHENG,YAOSUZAOZHEIYANGDEHUANJING,SUOYOUDERENDESIKAOMOSHIDOUCHAOZHEIYANGDEFANGXIANG,ERFEIYICIXINGDE。DISI,ZUOPINPAIYIWEIZHEQUANQIUHUA,QUANQIUHUADAIBIAOLEFEICHANGFUZADESHANGYEMOSHI。DIWU,BIXUYAOZHONGSHIDUIXIAOFEIZHEDEFUWU,YIQIANBUZUOPINPAIDESHIHOU,DONGXICHUHUOLEWOMENKEYIDUOZAIHOUMIAN,ZUOPINPAIZHIHOUJIUBUNENGSUISUIBIANBIAN,KEHUYEHUIGENGTIAOTI。

    CONGWENHUAMIANZUOGAIBIAN

    DANGWOMENXUANBUYAOZUOPINPAIDESHIHOU,DAJIAXIANGDAOMINGJIGUOQUDECHANGSHI,ZUIHOUHAISHIFANGQI,WOMENDEYALIZHIDAKEYIXIANGJIAN。DANWOHAISHIJUEDE,SUIRANYOUNEIMEDUODETIAOZHAN,KESHIRUGUOBUQUZUOJIUYONGYUANBUHUI,WEISHENMEWOMENZAIZHEIFANGMIANYAOYONGYUANSHUJIOUMEI?

    广东11选5ZOUSHANGPINPAIZHILUHOU,WOMENZIRANPENGDAOXUDUOWENTI,YOUQISHIWENHUAMIAN。TAIWANQIYEYIQIANYIZHIZAO、JISHUWEIZHU,SUIRANHENJIJI,MANYUANYIZUODE,KESHIQUEBUSHANZHANGYINGXIAOGOUTONG,TONGCHANGSHIXIANZHUANZHUYUGONGNENG,ERHULVELEGENXIAOFEIZHEGOUTONG,YIWEIJIANGYINGWENJIUKEYIJINJUNQUANQIU。WOMENDEJIEJUEZHIDAOSHIZHAOGUOWAIYOUYINGXIAOZHUANZHANGDERENCAIJIARU。

    广东11选5ZAIZHE,ZUOPINPAIBUSHIGUAGEMINGZIJIUHAO,YAOZENYANGJIANGSUOYOUYUANGONGDAORULINGYIGEJINGJIE,YEJIUSHIWENHUAZHUANBIAN,ZHEISHIWOMENYIZHIZAINULIDE,RANGYUANGONGTIRENDAOYUANLAIZUOJISHU、ZUOODM,GENXIANZAIZUOPINPAISHIBUYIYANGDE。

    广东11选5ZUOPINPAI,ZUIZHONGXIWANGXIAOFEIZHENENGRENTONGTA,LEJIEHTCDAODISHISHENME,SUOYIWOMENHUALEYINIANDUOSHIJIAN,QINGGUWENGONGSILAIFANGWENYUANGONG,ZUIHOUZHENGLICHULAISUOWEI“ZHENZHENGDE”HTC,FAXIANYOUYIXIEZHONGYAOTEZHI,BAOKUOhonest(CHENGSHI)、humble(QIANXUN)、simple(JIANDAN)、dynamic(HUOYUE)、innovative(CHUANGXIN)DENG。DANYAORUHERANGXIAOFEIZHENENGGANSHOUDAO“ZHENZHENGDE”HTCNI?WOMENZONGJIELEYIGEDAIBIAOXINGDE“quietlybrilliant”。

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